On Jan. 1, the activities of the main venue of 2022 National New Year Mountaineering Festival organized by the General Administration of Sport of China were held at Zhangjiajie UGGp. Parallel venues were held at the same time in Fuzhou City of Fujian Province, Aletai City of Xinjiang Uygur Autonomous Region, Guiyang City of Guizhou Province and other places across the country, celebrating the coming of new year through mountain-climbing and many outdoor activities so as to keep healthy.
Photo 1. Opening ceremony of the activity
2000 mountaineering enthusiasts started from the entrance of Huangshi village, a scenic area in Zhangjiajie UGGp, with one group of 50 people starting at a time interval following with another group sequentially. The entire climbing route is 3.8 km long, 700m high above sea level at the starting point and 1080m high at the top of the mountain. Under the new normalized situation of COVID-19 control and prevention, the festival was held in a simple, safe and enjoyable fashion. While the gathering activities were limited to a small scope, online new year mountaineering activities were vigorously promoted at the same time using advanced technologies. Taking the advantages of "Internet +" through deploying sports and social APPs, calls were made to the APPs users for participating the activities by running, walking, cycling, mountaineering and more so as to share the fun of the activities with good wishes for 2022!
Photo 2. Mountaineering
The National New Year Mountaineering Festival has been held for 26 times consecutively since 1996, and the main venue of the festival was moved to Zhangjiajie UGGp for the first time. Previously, Zhangjiajie UGGp has successfully held the activities of the national festival as the main venue of Hunan province, laying a good base for getting public support. The successful organization of the main venue activities of 2022 National New Year Mountaineering Festival in Zhangjiajie UGGp further enriches the content of the demonstration base of national sports tourism, enhances the level of the coupling between sports and tourism, and benefits both tourism industry and sports industry.
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